Jul
04
Restaurant Marketing Plan – 3 Key Concepts
Posted by admin under Uncategorized
When writing a restaurant marketing plan, it is important to keep in mind why you are writing it. A marketing plan obviously outlines how your company will market its business but it is also important to keep in mind that marketing efforts are all created in order to generate business by articulating what and who your company is. In this sense, the marketing mix that your company chooses to employ should be an accurate representation of your company concept.
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July 8th, 2009 at 2:57 pm
I agree. And the question that should be asked is what sets me apart from my competitors? What’s my brand? Do my customers carry my brand with them when they leave the restaurant?
July 10th, 2009 at 4:34 am
Your questions are right on the mark. They should be asked in any business.